This is Product Marketing
This is Product Marketing is brought to you by Product Marketing Hive, the product marketing community that gives back. We are a global community with an intellectual center of gravity in Silicon Valley. This podcast dives deep into the world of product marketing, product management, and technology marketing. We will be interviewing thought leaders, marketing and product legends. Join PMM Hive to meet fellow PMMs.All rights reserved. © Product Marketing Hive.
Podcasting since 2020 • 70 episodes
This is Product Marketing
Latest Episodes
Episode 69: Prashant Sridharan - Building Trust to Win in Developer Marketing
In this episode, Prashant Sridharan, Head of Product Marketing at Supabase, joins Louise Liu to share insights on building trust and winning with developer marketing—from feature‑first messaging and PLG strategies to aligning product, DevRel, a...
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Episode 69
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32:30
Episode 68: Mustafa Kapadia - The Impact of Agentic AI on Product Management
In this episode, Mustafa Kapadia, Managing Director at Echo Point, joins Louise Liu to share his thoughts on how agentic AI is transforming the role of product managers—from decision-making and prioritization to collaboration and execution—and ...
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Episode 68
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32:42
Episode 67: Andrew Hatfield - A Practical Framework for a High-Performance GTM Playbook
In this episode, we speak with Andrew Hatfield, founder of Deepstar Strategic. He shares his definition of what go-to-market (GTM) really means, the three key pillars of a high-performance GTM playbook, and the metrics that product marketers sh...
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Episode 67
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31:10
Episode 66: Fara Joaquim - Building a Product Marketing Career Across Borders
In this episode, we speak with Fara Joaquim, a product marketer who started her journey in Nigeria and is now growingher PMM career in Canada. She shares what it took to break into the field, the key skills that helped her stand out, and how he...
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Episode 66
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22:02
Episode 65: Talya Heller - How to Find What Makes Your Product Different
In this episode, Talya Heller, founder of Down to a T, joins Louise Liu to share her framework for finding product differentiation. She walks through the steps to identify distinct capabilities, build a clear ICP, and go beyond features to stan...
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Episode 65
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26:34
