This is Product Marketing
This is Product Marketing is brought to you by Product Marketing Hive, the product marketing community that gives back. We are a global community with an intellectual center of gravity in Silicon Valley. This podcast dives deep into the world of product marketing, product management, and technology marketing. We will be interviewing thought leaders, marketing and product legends. Join PMM Hive to meet fellow PMMs.All rights reserved. © Product Marketing Hive.
Podcasting since 2020 • 62 episodes
This is Product Marketing
Latest Episodes
Episode 61: Jonathan Pipek - Early-stage Startups' Pricing and Packaging Strategy
In this episode, Jonathan Pipek, founder and CEO of Blue Manta Consulting, joins Louise Liu to break down his method for crafting effective pricing and packaging strategies for early-stage startups. He shares key insights on identifying the rig...
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Episode 61
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26:07
Episode 60: Arneeb Mahbub - Managing Multiple Go-to-Market Initiatives
In this episode, Arneeb Mahbub, Product Marketing Manager at Indeed, shares his experience managing multiple go-to-market initiatives. He shares firsthand insights on balancing competing priorities, aligning cross-functional teams, and navigati...
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Episode 60
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18:10
Episode 59: Aleksandra Mitroshkina - Go-To-Market Strategy for Open Source Products
In this episode, Aleksandra Mitroshkina, Director of Solutions Marketing at Percona, joins Louise Liu to share her experience of successfully managing open-source products' go-to-market. She also shares her thoughts on how open-source dynamics ...
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Episode 59
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32:01
Episode 58: Dirk Nicol - Building and Scaling Product Marketing Teams
In this episode, Dirk Nicol, Senior Director of Product Marketing at Corcentric, joins us to share his experiences in building and scaling a successful product marketing team. He also talks about some helpful tips on how to hire the right produ...
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Episode 58
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17:26
Episode 57: Juan Gabarro - Managing the Overgrown Product Portfolio
In this episode, Juan Gabarro joins Louise Liu to delve into the challenges of product proliferation. He shares his insights on the root causes and the significant impacts of this issue. Juan also discusses his experiences in managing an overgr...
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Episode 57
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36:21
